
Designing your Logo in Canva: Pros and Cons
As a business owner, you know the importance of having a strong brand identity that sets you apart from your competitors. One of the key components of your brand identity ...

9 Strategies for Creating a Memorable Client Experience
I recently tried out a new gym and hated it. The class was energetic, I got a good workout, and the space was clean and well-kept, so what was the ...

SMART Goals for Small Business Owners
A Step-by-Step Guide to Setting Achievable Objectives From one business owner to another, if we asked you what your business goal is for the next year, would you agree that ...

Words to Use Instead of Empower in Your Mission Statement
Nonprofits often use the word “empower” in their mission statements and messaging to describe their efforts to help people overcome barriers and achieve their goals. However, there is a growing ...

Four CSS Tricks to Customize Any Squarespace 7.1 Website
Squarespace is a popular website builder and a honey favorite that provides an easy-to-use platform for creating beautiful websites. While Squarespace offers a variety of customization options, sometimes you need ...

How to Evolve Your Brand Without Losing Your Identity
Tips for Updating Your Brand to Stay Current While Maintaining Brand Recognition and Loyalty As a business owner, you know that your brand is everything. It’s the first thing people ...

Brand Strategy vs Business Strategy: How They Differ
Whether you’re a current business owner or looking to start one, you’ve likely heard the terms “brand strategy” and “business strategy” thrown around. But wtf do they really mean, and ...

What is Brand Power, and Why is It Important to Your Business?
Creating a buzz around your brand name is every business owner’s dream. How hard can it be? We’ll level with you– it takes a lot of work and a lot ...

Branding vs Marketing: What's the Difference?
As a small business owner or nonprofit leader, you want to get the word out about your business. You want to create a buzz about what it does. But should ...

Types of Marketing Collateral You Need for Your Small Business
At the end of every customer journey, there’s a sweet pot of honey waiting. It’s what the customer wants to buy and it’s what you want them to find! But ...

Dubsado vs. ClickUp vs. HoneyBook
Great CRM software is all about understanding your customer and their needs. You need to hear what they’re saying to learn what they want so you can respond effectively (and ...

Top 6 Essentials for Successfully Branding a Website
Whether you’re a freelance journalist, running a marketing agency, or have any other kind of small business, having a professional-looking website that stays on-brand is non-negotiable – that is, if ...

6 Fun Branding Trends for 2023
Regardless of the industry, it’s important for your brand to stand out. It’s the only way you’ll get ahead of the competition and see the success you’ve been working so ...

Sweet Holiday Gifts for Entrepreneurs
We are in the season of extra-long honey-do lists and shopping makes for one of those pesky unchecked boxes. For us small business owners it falls below the pressing marketing ...

6 Best Coffee Shops in Nashville
One thing’s for sure: at Honey Creative, nothing gets our creative juices flowing like a dynamic, inspiration-rich co-working space (and a first-rate caffeine buzz) at one of Nashville’s many fantastic ...

5 Best Bars in Nashville
We spend our days conceptualizing unique designs for our clients, and every so often, we like to enjoy some local libations to celebrate! And while there’s no shortage of fantastic ...

How to Build a Buzz-Worthy Brand
Honey Hottake: Building a brand is all about the details! Whether you’re trying to start up a mom-and-pop coffee shop or an e-commerce store selling streetwear, branding your business to ...

Feeling bored with your brand lately?
Happens to the best of us, honey. But there are actually some fun and simple ways to take your brand from whomp whomp (insert sad face) to wowza. One of ...

How to Use Profit First
As much as I wish I could just design all day and never have to worry about the financial elements of business ownership, I know that if I want Honey ...

Waggle – Small Business Resources
Did you know bees ‘waggle’ to communicate to their fellow workers they’ve found a good source of nectar? Sweet, right? Wondering why it matters? Well, besides the fact that it’s ...