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“Join the Waitlist”: The Ultimate Power Move in Modern Branding
Scarcity sells but more than that, it seduces. In the age of instant everything, brands like Ffern and Birkin have turned limited access into a luxury experience all its own. This post dives into the psychology behind why we’re drawn to what we can’t have, and how exclusivity branding taps into our most primal desires.
“It’s a School Night”: How School Schedules and Corporate Culture Hijacked Our Sense of Time
We didn’t invent the 9–5 grind or the guilt that comes with relaxing on a Tuesday—it was conditioned into us through school schedules and outdated corporate structures. This blog unpacks the roots of productivity culture, how it’s shaped our relationship with time, and practical ways to reclaim your rhythm and make weekday joy a radical norm.
Four ways to write website copy that actually sounds like YOU
When it comes to your website, you don’t want to fake human storytelling. The real-deal really matters. Because your voice is your biggest selling point.
A Deep Dive into our rebranding process
Ever wondered how we craft brands that are both beautiful and strategic? Our process is collaborative, intentional, and tailored to you. From research to launch, we ensure every step aligns with your mission and resonates with your audience. Curious to learn more?
Why we decided to rebrand
After 10 years in business, Honey Creative has rebranded to better reflect our creative style, strategic focus, and evolving client base. In this post, we share why it was time for a rebrand, our shift toward working with established brands and nonprofits, and how our new identity aligns with the kind of impactful, story-driven branding we’re known for.
5 Simple Steps for Creating a Marketing Calendar
You know TFW you’ve done everything short of calling out to the Instagram gods to magically write a witty caption for you? Yet somehow, after racking your brain, writing, erasing, and rewriting, you’re still stuck with a blank square and a blinking cursor. Honey, have we been there. Raise your hand if you’ve even committed the …
Words to Use Instead of Empower in Your Mission Statement
Nonprofits often use the word “empower” in their mission statements and messaging to describe their efforts to help people overcome barriers and achieve their goals. However, there is a growing movement in the nonprofit sector to shift away from the language of empowerment and instead focus on promoting autonomy and self-determination. In this blog post, …
A Small Business Owner’s Guide to Maternity Leave
Congratulations! As a fellow small business owner expecting my first bay-bee this summer, I understand the excitement and challenges that come with trying to plan for an actual baby while trying to take leave from your first baby—your business. Maternity leave is a precious time for both you and your growing family, but as a …
How to Create Scrolling Website Mockups in Canva
Ever wanted to show off a website you designed? Or how about let your users know how to access a page on your site? Here’s a simple way to feature your site on your socials using this fancy (but super easy!) tutorial on how to create a scrolling website mockup using Canva: Below is a …