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What Does a Creative Director Do & How to Become One: Sit Down with Andi Dunn

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Creative directors are the creative leads at companies who design, develop, and deliver a strategic vision for clients. In a nutshell, they leverage their creativity in a meaningful way by making the everyday things around you beautiful and visually intriguing. If you have a passion for all things art and design, you may have wondered, …

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Put Marketing Dollars to Good Use with a Small Business Brand Audit

Advice, BRANDING, BUSINESS / By

Between running a business, nurturing customer relationships, and managing employees, we know you have a lot of balls in the air! When you’re as busy as a bee, the first one to drop is usually the marketing ball. You’ve forgotten about that ad in a local magazine that’s been running for a year, your social …

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4 Tips on Great Web Design That Attracts Customers and Boosts Sales

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If you don’t have a digital presence, does your business even exist? Nowadays, having an online presence is a must-have for any business. It acts as your calling card on the Internet, giving your audience the information they need to know about your brand identity as well as your products and services.  A website will give you …

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5 Ways to Spice Up Your Holiday Branding Strategy

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Cue the Mariah Carey Spotify station!  Christmas and the holiday season is coming! Each time the end of the year approaches, business owners face that age-old challenge of how to make this year’s holiday marketing better than the last. Why? Because the holiday’s are a tremendous opportunity to not only skyrocket your sales, but to …

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3 Reasons to Make Use of Branded Social Media Graphics

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Branding your social media graphics matters big time for your business. There’s a common saying that “a picture is worth 1,000 words”. A picture is also worth a lot more likes and shares on social media with the right strategy!  Social media content is heavily centered around visually appealing graphics. Therefore, there are many advantages in …

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Custom Fonts: The Ultimate Business Flex

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“Custom” is such a magical word. Why? Because it’s synonymous with special, unique, and different – and who doesn’t want to be all those things?!  As humans, we naturally crave individuality and exclusivity. Having the freedom to “customize” our life allows for self-expression – from the clothes we choose to wear to the furnishings we …

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