Nonprofits often use the word “empower” in their mission statements and messaging to describe their efforts to help people overcome barriers and achieve their goals. However, there is a growing movement in the nonprofit sector to shift away from the language of empowerment and instead focus on promoting autonomy and self-determination. In this blog post, …
Words to Use Instead of Empower in Your Mission Statement Read More »
Great CRM software is all about understanding your customer and their needs. You need to hear what they’re saying to learn what they want so you can respond effectively (and efficiently!). Choosing the right CRM can elevate your process and provide a top-notch experience for your customers from start to finish. The best CRM (customer …
Happens to the best of us, honey. But there are actually some fun and simple ways to take your brand from whomp whomp (insert sad face) to wowza. One of the number one things businesses and organizations feel they’re missing in their online presence is variety, but they don’t know how to get it without …
As much as I wish I could just design all day and never have to worry about the financial elements of business ownership, I know that if I want Honey to grow then I gotta get my head in the accounting game. With that being said, I’ve recently taken a hive dive into a book …
Did you know bees ‘waggle’ to communicate to their fellow workers they’ve found a good source of nectar? Sweet, right? Wondering why it matters? Well, besides the fact that it’s adorable, it’s also the inspiration behind Waggle, Honey’s small business resource library. Waggle is intended to communicate with clarity to hives like yours (non-profits and …
As an entrepreneur, you’re going to hit a lot of road blocks, honey. You’ll probably doubt yourself at some point, fail to meet certain objectives, and struggle more than you expected or care to admit. It’s no wonder only 4% of startups survive beyond ten years, or that half of startups fail the first five …
What Must an Entrepreneur Assume When Starting a Business? Read More »
ot every brand manages to pull off campaigns that make mainstream headlines. However, when they do (and when they do it well) it can really enhance the scale of a company. And we all know what that means – more cash money, honey! But there are also times when they try to make an expansion, …
If you’re a newbie to the brand strategy world, you might be wondering why you need a mission statement AND a purpose statement. You’re not alone, honey. While they both clarify your organization’s intentions and guide everyone involved on what they can expect when interacting with your brand, they actually have critical differences in meaning …
Did you know that there are 36 million blind users online? This is one of the many reasons why Alternative text (alt text) is a critical component of your website optimization strategy. Alternative text is, in its basic form, any text that describes the appearance and functionality of visuals like photos, graphics or graphs. In practice, …
Hey Honey, If you’re just starting as a small business owner, I’ve been there, and I commend you for putting yourself out there. It’s exciting and challenging all at once. If you’ve been at it for years, I can relate, and I’m sure we could swap a small business war story or two. The truth …
