Ok, hear me out. Work-life balance as entrepreneurs or founders IMO doesn’t exist because you are passionate and love what you do. When you’re at the grocery store on the weekends, you think, “hmm, I need to reply to Sharon’s email on Monday”—which is work. When you’re on social media after hours, you think, “hmm, …
We all know that running a business requires juggling multiple tasks and wearing many hats. But what if we told you that you can automate some of your business processes without spending a dime? Yep, you read that right! We’re about to explore a range of free tools and techniques that can help you automate …
Streamline Your Business for Free: Tools and Techniques for Automation Read More »
Congratulations! As a fellow small business owner expecting my first bay-bee this summer, I understand the excitement and challenges that come with trying to plan for an actual baby while trying to take leave from your first baby—your business. Maternity leave is a precious time for both you and your growing family, but as a …
A Small Business Owner’s Guide to Maternity Leave Read More »
Calling all busy bees! As a business owner, you’ve likely heard the terms branding and logo thrown around interchangeably. But let’s get one thing straight – they are not one in the same! While a logo is an essential part of your branding, it’s just one component. Here we’ll explore the difference between branding vs …
Branding vs a Logo: What’s the Buzz and Why it Matters Read More »
As a business owner, you know the importance of having a strong brand identity that sets you apart from your competitors. One of the key components of your brand identity is your logo. It’s the visual representation of your brand that makes a lasting impression on your customers. With the rise of DIY graphic design …
I recently tried out a new gym and hated it. The class was energetic, I got a good workout, and the space was clean and well-kept, so what was the problem? The customer service was terrible. When I eagerly walked in, high on a fresh cup of coffee and ready to get my butt-sweat on, …
9 Strategies for Creating a Memorable Client Experience Read More »
Tips for Updating Your Brand to Stay Current While Maintaining Brand Recognition and Loyalty As a business owner, you know that your brand is everything. It’s the first thing people see when they encounter your business, and it’s what sets you apart from your competitors. But as time goes on, even the most iconic brands …
How to Evolve Your Brand Without Losing Your Identity Read More »
Whether you’re a current business owner or looking to start one, you’ve likely heard the terms “brand strategy” and “business strategy” thrown around. But wtf do they really mean, and how do they differ? Let’s break down the differences between these two types of strategies and why they’re both important for the success of your …
Brand Strategy vs Business Strategy: How They Differ Read More »
Creating a buzz around your brand name is every business owner’s dream. How hard can it be? We’ll level with you– it takes a lot of work and a lot of luck to become the next Coca-Cola. But the power of branding works for businesses of all sizes, and with the right strategy, it could …
What is Brand Power, and Why is It Important to Your Business? Read More »
As a small business owner or nonprofit leader, you want to get the word out about your business. You want to create a buzz about what it does. But should you use branding or marketing services? You need to separate the hive from the honey. We can help – keep reading! Branding Is Your Identity; …
