Tips for Updating Your Brand to Stay Current While Maintaining Brand Recognition and Loyalty As a business owner, you know that your brand is everything. It’s the first thing people see when they encounter your business, and it’s what sets you apart from your competitors. But as time goes on, even the most iconic brands …
How to Evolve Your Brand Without Losing Your Identity Read More »
Whether you’re a current business owner or looking to start one, you’ve likely heard the terms “brand strategy” and “business strategy” thrown around. But wtf do they really mean, and how do they differ? Let’s break down the differences between these two types of strategies and why they’re both important for the success of your …
Brand Strategy vs Business Strategy: How They Differ Read More »
Creating a buzz around your brand name is every business owner’s dream. How hard can it be? We’ll level with you– it takes a lot of work and a lot of luck to become the next Coca-Cola. But the power of branding works for businesses of all sizes, and with the right strategy, it could …
What is Brand Power, and Why is It Important to Your Business? Read More »
As a small business owner or nonprofit leader, you want to get the word out about your business. You want to create a buzz about what it does. But should you use branding or marketing services? You need to separate the hive from the honey. We can help – keep reading! Branding Is Your Identity; …
At the end of every customer journey, there’s a sweet pot of honey waiting. It’s what the customer wants to buy and it’s what you want them to find! But if you aren’t creating the right buzz around your products, they may just bumble away. And you know we can’t let that happen to hard …
Types of Marketing Collateral You Need for Your Small Business Read More »
Whether you’re a freelance journalist, running a marketing agency, or have any other kind of small business, having a professional-looking website that stays on-brand is non-negotiable – that is, if you value success, honey! To ensure that you’re on the right track, here are six top essentials for successfully branding a website for your business. …
Top 6 Essentials for Successfully Branding a Website Read More »
Regardless of the industry, it’s important for your brand to stand out. It’s the only way you’ll get ahead of the competition and see the success you’ve been working so hard towards. When done right, branding gives you a chance to put your business on the map, and it opens more doors in terms of …
We are in the season of extra-long honey-do lists and shopping makes for one of those pesky unchecked boxes. For us small business owners it falls below the pressing marketing campaigns, the mountain of year-end admin work, and our many client projects. But don’t worry, even if you waited until the last minute we’ve got …
One thing’s for sure: at Honey Creative, nothing gets our creative juices flowing like a dynamic, inspiration-rich co-working space (and a first-rate caffeine buzz) at one of Nashville’s many fantastic coffee shops. If you’re looking for somewhere to hunker down and grind out that marketing presentation you’ve been procrastinating while sipping on some fine, delectable …
We spend our days conceptualizing unique designs for our clients, and every so often, we like to enjoy some local libations to celebrate! And while there’s no shortage of fantastic nightlife in Nashville, we tend to frequent the places with aesthetics that wow us. Occupational hazard, right? We appreciate how design spans into all sorts …
